Manure Madness
The Road to the Final Foul

Round 4: Cheese Factory

In this round, combatants will duel each other to see who can offer up the cheesiest load of tired clichés (“our people are our most important asset”), overused catchphrases (“we are well positioned for growth”) and syrupy say-nothing slogans (“building a better world for all”). Bonus points will be awarded for egregious repetition of foul smelling phrases.

In addition, points will be awarded to companies who offer up weak, half-hearted commitments to social causes that everyone knows the company isn’t really committed to.


Scoring Specifics


Types of CheeseCheese Points
Tired clichés; examples:
• “Our people are our most important asset”
• “Nothing is more important than integrity” 		5 points for each infraction
Overused catchphrases; examples:
• “We have turned the corner”
• “We are poised for growth” 		5 points for each infraction
Obligatory half-hearted attempts to showcase social causes that everyone knows is only corporate window dressing10 points for each infraction
Limberger special: laugh out loud cheese; something so egregiously cheesy that it causes involuntary retching in at least one judge5 points


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